Lacues Philosophy

100% Australian botanical Skin Care made from skin-loving, natural ingredients.
Lacues' Enlightened Ethos

Lacues' 'mantra' is inspired by the native, botanical, ancient dream-time landscapes of indigenous Australia, the sun, surf and sand of the iconic beaches 'Down Under' and the effortless, natural beauty of the modern, Australian beach goddess. Imagery of fresh, glowing, healthy skin, fit, toned bodies and antioxidant-rich, organic “earth-to-table” harvest nourishment represents the clean, pure, active, healthy, mindful lifestyle synonymous with the Australian coastline and Lacues' conscious awareness.

Beauty by Nature - Lacues Natural Botanical Skin Care Philosophy

Lacues Philosophy is best summed up in three words: “Purity, Effectiveness, Antioxidants”.

• Purity: All Lacues products are made from pure, natural, “skin loving”, botanical ingredients. Our synthetic – free * formulations are 100% ethical and Australian-made (using Australian native botanical ingredients and Certified Organic constituents).*Contains NO sulfates, NO parabens, NO synthetic fragrances, NO synthetic colours, NO T.E.A, NO silicones, NO D.E.A, NO PEGs and NO palm oils.

• Effectiveness: Lacues' Natural Skincare Products integrate highly concentrated natural ingredients with powerful yet gentle botanical formulations to effectively target your specific skincare concerns whilst giving your skin a soothing, refreshing sensory treat. Our unique, luxurious range offers maximum nourishing benefits for effective yet natural skin conditioning.

• Antioxidants: Lacues’ 'secret weapon' is the Australian native Kakadu Plum Extract which contains the world's richest source of Vitamin C. Super antioxidant Kakadu Plum Extract protects and strengthens the skin’s barrier response to toxic free-radicals and harmful UV damage by deflecting the aging effects of chemicals and pollutants.

The Story

Sydney fashion model Jasmine, founded the company Lacues in 2010. As a renowned model and lawyer qualification holder, Jasmine is a perfect combination of beauty and professionalism. Skin care is one of Jasmine’s top priorities, “A perfect skin is of prime importance in the modeling industry”.

Jasmine discovered that using native botanical ingredients to design skincare products, will provide a smooth and youthful healthier looking skin. After successfully launching different products, the brand became very popular in the modeling industry

The Philosophy

Let the mix of natural ingredients and advanced technology rejuvenate your skin

100% Australian botanical Skin Care made from skin-loving, natural ingredients.

Lacues' Enlightened Ethos

Lacues' 'mantra' is inspired by the native, botanical, ancient dream-time landscapes of indigenous Australia, the sun, surf and sand of the iconic beaches 'Down Under' and the effortless, natural beauty of the modern, Australian beach goddess. Imagery of fresh, glowing, healthy skin, fit, toned bodies and antioxidant-rich, organic “earth-to-table” harvest nourishment represents the clean, pure, active, healthy, mindful lifestyle synonymous with the Australian coastline and Lacues' conscious awareness.

Beauty by Nature - Lacues Natural Botanical Skin Care Philosophy

Lacues Philosophy is best summed up in three words: “Purity, Effectiveness, Antioxidants”.

• Purity: All Lacues products are made from pure, natural, “skin loving”, botanical ingredients. Our synthetic – free * formulations are 100% ethical and Australian-made (using Australian native botanical ingredients and Certified Organic constituents).*Contains NO sulfates, NO parabens, NO synthetic fragrances, NO synthetic colors, NO T.E.A, NO silicones, NO D.E.A, NO PEGs and NO palm oils.

• Effectiveness: Lacues' Natural Skincare Products integrate highly concentrated natural ingredients with powerful yet gentle botanical formulations to effectively target your specific skincare concerns whilst giving your skin a soothing, refreshing sensory treat. Our unique, luxurious range offers maximum nourishing benefits for effective yet natural skin conditioning.

• Antioxidants: Lacues’ 'secret weapon' is the Australian native Kakadu Plum Extract which contains the world's richest source of Vitamin C. Super antioxidant Kakadu Plum Extract protects and strengthens the skin’s barrier response to toxic free-radicals and harmful UV damage by deflecting the aging effects of chemicals and pollutants.

The History

In August 2010, Lacues was born.

In November 2010, Lacues launched a series of four classic facial mists.

In January 2011, Lacues launched a collection of four serums.

In February 2011, Lacues launched the Organic Facial Oil.

In March 2011, Lacues opened its first store in Sydney.

In June 2012, the second store opens its doors in Chatswood.

In May 2013, Lacues opens the first store in Melbourne.

In April 2016, Macquarie Holding acquires Lacues.

On February 20th 2017, Lacues launched Handheld Nano Facial Spray.

On February 22nd 2017, Lacues is present in more than 100 pharmacies in Australia.

On February 28th 2017, Lacues launched the 24K Gold Micro-Current V-Face Slimming Massager, first of its kind in the Australian market, setting a trend of a new era in Australia’s beauty industry.

On March 2nd 2017, Lacues launched the Blue-Light Teeth Whitening Device.

On May 14th 2017, Lacues sponsored Jam Hsiao 2017 Rock & Romance performance (Sydney). Launching a series of eye masks and face masks.

On May 21st 2017, Lacues sponsored Chinese famous comedian Yue Yunpeng’s (Sydney).

On June 15th 2017, Lacues launched Avocado CC Cream.

On July 3rd 2017, Lacues launched a series of five face masks with botanical ingredients.

On August 3rd 2017, Lacues launched Australia’s first Organic Lip Color Revival Balm, which responds to body temperature and PH-level of the lips, giving a custom pink shade to perfectly match the skin tone.

On August 3rd 2017, Lacues sponsored Sandy Lam’s “PRANAVA” concert (Sydney).

On September 2nd 2017, Lacues sponsored Ronghao Li’s “An Ideal Would Tour” (Sydney).

In October 2017, Lacues sponsored Tanya Chua’s “LEMURIA” World Tour in Sydney and Melbourne.

In October 2017, Lacues launched, Lacues Titanium Massage Device, 24k Golden Beauty Bar and Facial Cleansing Device

On February 25th 2018, EAORON sponsored the “9th International Chinese Film Festival” (Sydney), capturing the overseas Chinese market and enhancing EAORON’s brand awareness.

On April 7th 2018, Lacues sponsored Jay Chou’s “The Invincible” concert (Sydney).

In April 2018, Lacues launched Hair Removal Foam.